Touch
We believe suncare should be an indulgent experience; one filled with velvety-smooth textures, invisible finishes, and effortless applications. All Sunsense3 formulations are defined by innovative, light, easily spread textures.
Sunsense3
Sun protection your senses will love
Turning Sun Protection into a daily indulgence
Our Beauty & Care and Perfumery teams have joined forces - combining Personal Care’s expertise, reputation, and unrivalled UV portfolio, with Perfumery’s leadership and craftsmanship for scents and fragrance technologies. This opens up new opportunities for sensory innovation, allowing us to engage touch, sight and smell to deliver lightweight textures, invisible SPF protection, tangible skin benefits and captivating fragrances that will make Sun Protection a daily indulgence!
31%
of female suncare buyers are interested in buying suncare products that smell like their favourite fragrance
More discerning customers are looking for alternatives to products that feel unpleasant on the skin and seek products that fit their bespoke preferences.
According to a Mintel study from 2023, 31% of female suncare buyers are interested in purchasing sun protection that smells like their favorite fragrance.
Adding scents to suncare products expands the sensorial experience thus transforming suncare application into a pleasant daily ritual.
30%
of suncare consumers claim texture is the most important aspect when buying a suncare product
At dsm-firmenich we strive to act in anticipation of an ever-changing market. When it comes to suncare, it’s probably one of the more complicated relationships between understanding the rationale behind the importance of using sun protection, and not following through.
Historically, sunscreens have been quick to clog pores, feel greasy on the skin, and leave a white or gray cast over darker skin tones. Not surprisingly, texture represents one of the important purchase drivers.
For products with added skin care benefits:
33% are willing to pay more
47% would increase usage
Then there is the skin care aspect that suncare offers, with products getting more sophisticated in terms of formulations, blurring the lines between what’s a skin-care solution and sun protection. Hybrid formulas are more desirable, obtained by integrating skincare ingredients and claims into performance-based concepts that enhance the benefits of sun protection. The latest in sun care formulas offer added benefits and advantages, such as anti-aging properties, deep moisturization, and improved skin health, alongside UV and SPF protection. A whopping 47% of consumers (according to Mintel) would increase sun care usage and 33% are willing to pay more for products that address multiple skin needs.
All this data points to one thing:
Consumers are ready to use the sunscreen that is right for them. So it’s time to create a suncare formulation that consumers love applying on their skin every day. At dsm-firmenich, we join forces to deliver the most effective, sensorial, and pleasurable range of sun protection solutions.
Introducing Sunsense3
Sunsense3 is a 360 product line-up that pushes the boundaries of traditional suncare with uniquely crafted products that activate all senses . Sunsense3 elevates each sun care application and transforms UV protection into a daily indulgence.
Products are for illustration only, not for sale. dsm-firmenich is not responsible for final products claims.
A true multi-sensorial experience!
Sight
Consumers want invisible Sun Protection products that fit every skin tone and do not leave visible ashy, white layers on their skin. Consumers also care about aging and want to avoid age spots and collagen loss. So we responded with heavy-duty, broad-spectrum UV protection that answers the needs of all skin types.
Smell
We are on a mission to create solutions that transform sun care into an opulent daily routine. Our 125 years of experience lend to the creation of delightful fragrances that have a positive effect on consumer emotions on application. We use our cutting-edge Emotiwaves™ technology to test for brain activity using an fMRI methodology to understand exactly what emotions are elicited by our fragrances.
Cutting-edge technology, high SPF protection, and skin-nourishing ingredients
Fresh Sun Lotion Cooling Effect Fluid Lotion 50+
Our Fresh Sun Lotion Cooling Effect Fluid Lotion 50+ is designed to simultaneously cool and protect skin.
Green Sun - High Protection Fluid Lotion SPF 50+
We are proud to design products that deliver tangible results using only the best eco-friendly ingredients and the latest generation of bioengineered actives.
Energizing sport - Sun cream SPF 50
Strenuous outdoor activities require a strong sunscreen to match. A lifesaver for those who want to conquer the world the Energizing sport - Sun Cream SPF 50 is the best sun-shield ally.
Energizing Extreme Sport - Sun cream & Odor control SPF 50
Staying outdoors for prolonged durations without protection can increase the risk of skin conditions such as premature aging, sunburn, melasma, and dark spots.
Sensual Glow Skin - Shimmer Effect Fluid Lotion 50+
Experience superior sun defense with our eco-friendly sunscreen – boasting high protection, a non-greasy formula, and a sensual shimmer effect on the skin.
Sun & Fun - Fluid Lotion SPF 50+
Your consumers can find joy in everyday adventures and go wherever the day takes them because we’ll keep their skin protected every step of the way..
Urban Relax - UV Shield Stick SPF30
This waterless formulation is perfect for a relaxing day outside. It’s easy to carry, easy to use, no rub-in is necessary, and it applies transparently on the skin.
Relaxing Day Care Cream Minimalistic SPF 30
The best pair for our Urban Relax UV Shield Stick SPF30, the Relaxing Day Cream is an indulgent, sustainable formulation that features a combination of 3 highly effective UV filters.
Focus on Sustainability
Our formulation philosophy is firmly guided by our pledge to sustainability. The Sunsense3 line-up is backed by our essential practice of designing every product to minimize the environmental impact. By mixing organic, natural, and biotech ingredients, we focus on what performs on the highest level, backed by science, and leaves the smallest impact on our planet, backed by research.
Urban Relax UV Shield Stick - contains our DL Alpha Tocopherol Acetate which is one of the lowest carbon footprint Vitamin E on the market thanks to our optimized production processes that make use of renewable energy.
Relaxing Minimalistic Day Care Cream - contains TILAMAR® PDO with NØØVISTA™, the first made-in-Europe cosmetic 1,3-propanediol, 100% bio-sourced from non-GMO and palm oil-free feedstocks.
Energizing Sports Sun Care Cream & Energizing Extreme Sports Sun Cream & Odor Control - both contain sustainable activities with multiple green claims including the fact that they are made from biotechnology, are responsibly produced, and with low carbon footprints. For example, HYA-ACT™ is obtained by bio-fermentation. And ALPAFLOR® EDELWEISS CB is part of our Farming for Beauty™ program which has been developed to help you reassure your consumers that their beauty ingredients have been produced sustainably and in line with the highest ethical principles.
Green Sun, Fresh Sun, Sensual Glow Skin, and Fun in the Sun - all these products contain TILAMAR® PDO with NØØVISTA™, ALPAFLOR® EDELWEISS CB, and PENTAVITIN® which are all natural ingredients, responsibly produced, and with a low carbon footprint.