Foresight & Design

What does the future hold?

Do you want to get the inside track on emerging trends at their earliest stage?

If so, you need our Foresight & Design team. They bring you an in-depth understanding of the many diverse forces affecting the consumer landscape - and how they are set to shape both the marketplace and your own strategy.

By creating this unique shared vision, we can work together with you to inspire exciting new products.

Tackling your key forecasting challenges

You need a partner that understands the trends driving consumer preference and knows how to deliver the qualities needed to help you create differentiated products.

Observing and amplifying change

Picking up on key consumer signals takes more than data crunching; you need a trusted network of real people to deliver real insight.

Analyzing societal shifts

How can you deconstruct and then interpret major societal changes around the world?

Turning ideas into opportunities

You need the ability to translate trends into actionable strategic opportunities – at speed.

The trusted foresight you need to boldly Innovate

Walking the walk

What if you could curate the most interesting parts of a city neighborhood into a living consumer-scape to inspire you next innovations?

Our Trenz® Walks do exactly that, taking you on a physical journey that will excite and challenge your senses - and leave you energized with the potential for new brand and product development.

A feast for the senses

With the Sensorium® experience we bring consumer lifestyle trends to life in a multi-sensorial setting to help inspire your next food and beverage opportunities.

Lose yourself in a fully immersive storyline that surprises and stimulates through carefully crafted moments and environments. While some things are best left to the imagination, others simply have to be experienced!

Reading the signals

By analyzing trends, consumer preferences, and market shifts, we uncover the emerging signals that represent the next seeds of innovation.

Our experts then adeptly translate these signals into pathways for pioneering new products that resonate with evolving consumer demands.

Event insight

Imagine if you had trusted and extremely knowledgeable ‘reporters’ who could attend the major industry events worldwide and consolidate all the key insights - so that you don’t have to?

This is exactly what our experts do; enabling our customers to shape, refine, and redefine their business strategies.

Flavor of the Year!

Our Flavor of the Year program uses a wealth of foresight and trends analysis, market research, and emerging signals in the cultural and consumer landscape to identify the perfect flavor to inspire new product innovation for the upcoming year.

It gives our customers a critical competitive advantage through their ability to develop on-trend products that are aligned to evolving tastes and capitalize on the latest culinary trends and cultural influences.