Tackling your key labelling challenges
You need a partner that understands the trends driving consumer preference in clean and organic labelling; and knows how to deliver the qualities needed to help you create differentiated products.
Clean & Organic labelling
Clean and serene!
Looking to give your products friendly, organic labelling with real consumer appeal?
Increasingly we see shoppers seeking out foods and beverages that have clear, short lists of recognizable ingredients - as they are more conscious about their diets. But meeting this need isn’t an easy job. The ‘clean label’ trend presents a complex technical challenge when it comes to creating the right recipe for healthy, sustainable products with great taste and texture.
The good news is that our label-friendly, science-based solutions offer you a viable alternative to undesirable ingredients. Suitable for a wide range of natural, organic, and non-GMO and VLOG claims, they’re supported every step of the way by our experts who work with you to bring appealing and differentiated products to market – wherever you are.
No compromises
Consumers want a higher quality and lower quantity of ingredients – but without affecting the sensory qualities they’ve come to love.
Keeping it real
Delivering culinary authenticity for consumers means replacing artificial ingredients with natural and healthier alternatives.
Identifying ingredients
Replacing tried-and-tested ingredients is easier said than done, especially in established formulations. Which ingredients can you actually replace?
Our solutions
Savory labeling
We know that most consumers cannot resist the appeal of simple, home-cooked food with equally simple labelling.
The good news is that we have the solutions and expertise to make it happen for you in a range of savory applications from soups to snacks – for example, with our MaxaGourmet™ range of flavors based on the standard kitchen cupboard ingredients that consumers know and love.
Clean color
It’s often said that we ‘eat with our eyes’.
So, if you’re looking to produce vibrant and authentically appetizing colors for food and beverages applications…look no further than our coloration solutions.
These nature-identical carotenoids range from bright yellow to warm-orange and are found in various plants, algae, and bacteria. Not only are they label-friendly; they can also support health and wellbeing - for example, through antioxidant properties.
Label-friendly & lactose-free
Consumers want lactose-free fresh dairy with great taste and texture - and no undesirable ingredients.
We’ll help you achieve it all – whether in regular or organic-labelled products. Our dairy experts can support you along with the way with local regulatory support; as well as technical guidance to ensure that your production runs as smoothly as possible.